Seletti - Meltdown tray with gift box

Tray made by designer Jordan Luca, in porcelain.

Designer Jordan Luca

Seletti - A stunning place joining design and pop art

Seletti, a company history of vision and evolution. A story that began in 1964 by Romano Seletti, who from 1972 embarked on a series of commercial trips to the Far East, soon becoming a pioneer in the importation of household products - bamboo objects, enamel tableware and native Chinese products typical of the time. "Enthusiasm, passion, creativity and experimentation, over time the Seletti family has created a true brand that is recognised and established worldwide, a series of collections that have launched design classics," says Stefano Seletti. "I am also collaborating with people and personalities from outside the design world in the strict sense of the word: artists, visionaries, with whom I would like to cross some 'barriers'. My unusually non-academic training naturally leads me to be 'transversal', a journey into the idea of 'a new beauty'.

Stefano Seletti, quarantaquattro anni, due figlie, una moglie, una famiglia, un’azienda. E poi, l’accento emiliano. Il patron di Seletti, che dai pentolini da latte e i battipanni venduti nei mercati rionali di Roma è passata agli scaffali del MoMA Design Store di New York, in realtà è l’imprenditore della porta accanto, sorridente e ben educato, coi piedi per terra e quell’accento in grado di rendere ancora meglio la genuinità, la densità e la bellezza della realtà Seletti.