Driade -  Clover small armchair

Can armchairs become flowers? Flowers of an unknown species with four fleshy petals and strong roots. Abstract flowers, capable of enriching nature thanks to the creative talent of ron arad.

Ron Arad

Ron Arad attends the accademy of art in jerusalem and, in 1974, he settles in London where he quickly developes artistic and cultural interests outside architecture. His work becomes increasingly oriented towards design and non-rhetorical artistic use of materials. In 1981, with dennis groves and caroline thorman, he set up One Off, the design agency that made its successful debut with a set of tubular steel furniture. As a sculptor and craftsman he produces furniture that is emotional and sensual as well as aggressively light and pratical.

Driade

Driade; is an aesthetic workshop in the continuous search for beauty in living. The extensive catalogue includes furniture for the home, garden and collective spaces. They are objects of art and daily use, souls combing harmoniously. All this makes Driade unique in design world. The aesthetic laboratory is the result of the desire to introduce experimentation into mass-produced products. The pursuit of creativity in every product constitutes the goal of the enterprise. Driade creates products that are unique, eclectic, eccentric but at the same time elegant, timeless and, above all, joyful. The art of living is based on the idea that eclecticism, mélange of cultures, curiosity and surprise are the true essence of our age. Being permeable to differences makes Driade project a highly topical proposal one that is open to the future. Driade also denies the flattening of globalization but senses its vitality and freshness resulting from the multiplication of places and the development of ideas.