Jasper Morrison was born in London in 1959 and raised in New York in the United States, Jasper Morrison attended the Bryanston School. He graduated from Kingston Polytechnic Design School with a degree in Design in 1982 and obtained two masters in Design: one from the same Kingston Polytechnic Design School in 1982, the other from the Royal College of Art in London in 1985. He also studied at the Hochschule der Künste (HdK) in Berlin. Known for thinking outside the box, Jasper Morrison is one of the most successful industrial designers of the recemt decades. Along with his colleague Naoto Fukasawa, he defined the term “super normal”, which he believes answers the question of what “good design” should be. In his work, he try to create good examples of simple, useful and responsible design. He has worked for Alessi, Alias, Cappellini (for which he created the Three Sofa De Luxe sofa), FLOS, FSB, MAGIS, Rosenthal, Rowenta, SCP, Furniture, Vitra, Lamy (fountain pens), Schiffini. Furthermore, Morrison has developed several projects in collaboration with Vitra. Among the many, the All Plastic chair, the Soft Modular sofa and the HAL family of chairs. His drawings are represented in the Museum of Modern Art in New York and in other major museum collections around the world.

Alessi

Alessi founded in 1921 as a Workshop for the processing of brass and nickel-silver plates, with foundry, it is recognized for the high quality of its products In nearly a century of history it has gradually evolved to become a leading exponent of the "Factories of Italian design". The Company is open to change and international development and also deeply rooted in the tradition and cultural background of its territory.  Alessi continues to be synonymous with craft objects made with the help of machines. Today Alessi’s goal is to translate the search for the most advanced cultural, aesthetic, executive and functional quality into the industrial production series.The design product stems from the constant search for mediation between art and industry, between the "Immensity of the Creative Possible" and the needs of the market. The company’s commitment is to constantly work on a boundary line, balancing the most advanced expressions of creativity with the needs of the audience. Alessi has been called a "dream factory". Indeed, through its products it aspires to make its contribution to responding to a desire for people's  happiness, to the need for Art and Poetry common to all people.