Driade - Clover armchair white

Can armchairs become flowers? Flowers of an unknown species with four fleshy petals and strong roots. Abstract flowers, able to enrich nature itself thanks to the creative talent of Ron Arad.

Ron Arad

Ron Arad, born in 1951, attended the Art Academy in Jerusalem and in 1974 he settled in London. Here he approaches the world of art and culture, cultivating interests that increasingly move towards the design and application of a new anti-rhetoric aesthetic of materials. Co-founder of the creative agency One Off, whose debut coincides with the production of a series of furniture in metal tube, as a craftsman-sculptor has built the image of a whirling and light world expressed in a series of furniture of aggressive and sensual beauty.

Driade

Driade; is an aesthetic workshop in the continuous search for beauty in living. The extensive catalogue includes furniture for the home, garden and collective spaces. They are objects of art and daily use, souls combing harmoniously. All this makes Driade unique in design world. The aesthetic laboratory is the result of the desire to introduce experimentation into mass-produced products. The pursuit of creativity in every product constitutes the goal of the enterprise. Driade creates products that are unique, eclectic, eccentric but at the same time elegant, timeless and, above all, joyful. The art of living is based on the idea that eclecticism, mélange of cultures, curiosity and surprise are the true essence of our age.
Being permeable to differences makes Driade project a highly topical proposal one that is open to the future. Driade also denies the flattening of globalization but senses its vitality and freshness resulting from the multiplication of places and the development of ideas.