Attila Veress

Born in Transylvania in March 1990 and raised in the United Arab Emirates, he graduated in Industrial Design at the European Institute of Design (Milan). His thesis is awarded with an honorable mention at the XXIII Compasso d'Oro (Targa Giovani). After this experience, he continues his university career and graduated in the Master of Strategic Design at IED in 2012. After graduation, he began a collaboration, now consolidated, with the starred chef Davide Oldani. In 2013 the company 3M, offers him the opportunity to enrich his cultural background in the Design Lab in Milan. All these experiences allow him to participate and win the first edition of the BMW Creative Lab, held in 2013.The coveted award allows him to enter BMW in Munich, within a multidisciplinary team dedicated to creative projects related to the mobility of the future. A short work experience for Guzzini, both inside the company in Italy and in the USA, Japan, France and Germany, with the aim of developing new projects. His skills allow him to work in several fields of the design industry, creating important synergies between brands and the use of the product itself. In 2015 he opened his studio in Milan and since then he has collaborated with some of the most important brands in the sector. He is currently a design consultant for different international brands, dividing himself between product and strategic design. Since his return to Milan he has taught Product Design at the European Institute of Design.